Moët & Chandon
Moët & Chandon is deservedly renowned as “the world’s most loved Champagne”, for this is the Champagne House that introduced Champagne to the world since 1743 and turned it into the international icon of luxury and celebration that it is today. The company holds a royal warrant to supply champagne to Queen Elizabeth II.
At the heart of the Hong Kong clubbing scene is Magnum Club and everything at Magnum symbolizes luxury and elegance. As a perfect match, Moët Rosé Impérial is a radiant and romantic expression of the Moët & Chandon style, distinguished by its seductive palate and its elegant maturity. The bottles were kept in fully illuminated LED cages.
Moët & Chandon N.I.R. Nectar Impérial Rosé was the newest and most extravagant Moët & Chandon champagne. Featuring a sleek and geometric shaped diamond bottle in rose gold, the tasteful flask is metallic-coated with a luminous base.
The introduction event highlighted its diversity and complementarities of the three champagne grapes, decorated with an illuminated backdrop featuring the same signature geometric beams in rose gold.
To reveal the magic of this rich, luscious and vibrant champagne, a pristinely and perfectly packaged promotional offer was unveiled exclusively at the launch event. The illuminated light box carried the same luxuriously golden metallic coat, punctuated with a luminous base at the bottom with light golden aura.
Pop up store @Causeway Bay held by Moët & Chandon for introducing their Ice Impérial champagne, giant penguin & dummy bottles were one of their POSM items.